Design Research 2019 recap and resources

On 21 July, 2019, we welcomed around 90 people joining the first ever event about UX Research in Vietnam.

The event consists of 2 parts: Workshop in the morning and Conference in the afternoon.

We have 2 workshops running parallel with Speakers from Zalo (Thi Nguyen) and Aleph (Jack and An) came to help participants understand the method of User Interview, and how to generate ideas from the insights gathered.


These are the 2 slides that were shared from these 2 sessions. One would be in Vietnamese since the Workshop was conduct fully on Vietnamese

Jack Hung Tr., An Nguyen – From research to design ideation: what you might be missing
Thi Nguyen – Conducting Insightful User Interview

Conference Session


Happened in the afternoon with 6 sessions shared by international and local speakers. We had Alex from Onteractive, Bani from Grab, Yoel from Bukalapak, Sam and Lim from GovTech Singapore, Jameel from SpiNovation Labs and finally Thuy from Christina's.


See the speaker's slides here:


Yoel Sumitro — Building a User Research Culture in Your User-Agnostic Company
Samantha Yuen, & Lim Si Hui — Designing Singapore’s digital identity: Why context matters.
Jameel Somji – Using Design Sprints to Find Answers to Critical Business Question
Kim Thuy Tu – Lead With Data: Hacking Team Motivation With “A-ha!” Moments

Bani's slides cannot be shared due to the policy of Grab, but if you need to ask him any question, contact him directly through Linkedin





For the event video, we will soon upload video again for you who couldn't come

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